Blog

  All of us during the lockdown due to Coronavirus are experiencing a forced and long period of isolation. The web is helping us fill our days. Among the many services offered online, one[...]

The Coronavirus emergency, which is now spreading globally, has taken everyone by surprise. We had to review so many aspects of our daily lives, which we took for granted, and reprogram everything in[...]

One of the various possibilities offered by the Ads platform of the blue social is to acquire qualified contacts: when we open the “Ads manager”, in fact, among the various options we[...]

Especially in B2B marketing, email is confirmed to be the most appreciated working instrument by marketers of all around the world...and there’s no reason to think this fact is going to change[...]

It’s quite self-explanatory: if your messages don’t get to your target recipient, then the whole process of getting more prospects, clicks, sales - or whatever you’re trying to[...]

Once upon a time there was the target. At the time of "traditional" advertising, the one spread through mass media, the audience was very large, it was certainly selected and not[...]

Black Friday is the day that traditionally opens the Christmas shopping season, and falls on the last Friday of November. The countdown to the next 29th November has already started a long time ago,[...]

Ending up in the spam folder means losing the opportunity to reach a potential customer; we are therefore talking about a crack that creeps into the mail marketing strategy and risks, as a result, to[...]

In previous articles we have talked about the importance of a mail marketing strategy, in which every aspect should be carefully analysed, in order to achieve the objectives set. Among the[...]